I uber alles 3 August 2005

Individualization seems to pose one of the deepest and most puzzling questions to the social sciences. The other night I watched a Discovery Channel documentary which offered a glimpse at some embrionic efforts in this direction. It addressed the attemp of Amenhotep, an Egyptian faraoh, to replace the old set of dieties with a single new god - the sun. Few people were ready to embrace the new faith, but still this was a rather remarkable attempt to break out of traditional norms and understandings - probably made possible by some sort of neural modification in Amenhotep's brain.